Bhomik has been in Millward Brown for 10+ years in Hong Kong, Singapore and Dubai. Being the founding member of digital team he is greatly instrumental in developing digital & media measurement solutions across AMAP.
Prior to that, he was working with TNS in India, where he worked on branding tracking, product testing, pricing as well as motivational segmentation solutions.
13 years of diverse experience in media and communications primarily within FMCG accounts, data & analytics across all sectors, technology development and consulting in technology. Previously headed Lower Gulf at OMD, and prior, Business Intelligence & Technology for Omnicom Media Group.s