The GEMAS quickly earned a richly deserved reputation for objectivity and integrity,
Their aims were simple: to recognize and applaud excellence in the marketing effectiveness, and to promote best marketing practice across all disciplines.
Effie® and MENA Effie® are registered trademark of Effie Worldwide, Inc. and is under the license to Mediaquest
Launched in 1968, the New York-based Effies symbolises great ideas that achieve real results. Ideas that work.